You’ve just arrived at the station and an LED screen shows your train is leaving in one minute. You tear down the escalator to the platform but just as you reach the bottom the train is pulling away from the station. There isn’t another one for 20 minutes.
The few seats on the platform are taken so you can’t sit down and read. How do you kill the time? Try doing the grocery shopping maybe.
Last year, British-based global retailer Tesco made waves by setting up amazing virtual stores on the walls of underground transit stations in Korea. Commuters could do their shopping simply by scanning their smartphone over a two-dimensional barcode on the station’s wall.
Now the idea is being mimicked in the US. How long before virtual storefronts becomes a regular feature of the daily commute worldwide, including Australia?